TOURISM LOGISTICS

Tourism logistics is a crucial component of modern travel, encompassing the planning, coordination, and management of transportation, accommodation, baggage handling, and information flow . Effective logistics enhances tourist satisfaction, reduces operational costs, and strengthens the competitiveness of tourism enterprises. This study investigates innovative approaches and operational challenges in tourism logistics, analyzing global best practices and assessing applicability in emerging markets, with a focus on Uzbekistan. Findings highlight the role of digital tools, smart tourism systems, and integrated service management in improving efficiency, customer experience, and sustainability .