Academic Journal
Q1Psychology and Marketing
About Psychology and Marketing
Psychology and Marketing is a scholarly journal published by Wiley-Liss Inc.. SCImago 2025 lists it in Q1, with an SJR of 3.642 and H-index of 166.
Coverage: 1984-2026. Research categories: Applied Psychology (Q1); Marketing (Q1).
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Aims & Scope
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Recent Research Articles
Latest publications matched automatically by ISSN.
A Good Cry or Gratifying Revenge? The Effects of Culture and Mixed Emotions on Choice
Aaron J. Barnes, Srinwanti H. Chaudhury, Jie (Doreen) Shen, Jennifer L. Stoner et al.
2026-09-17 · DOI: 10.1002/mar.70269Guidelines for Meta‐Analytic Structural Equation Modeling: Steps, Resources, and Illustrations
Hassam Waheed, Weng Marc Lim
2026-09-17 · DOI: 10.1002/mar.70266The Age‐Fit Hypothesis: Celebrity Age, Content Type, and Consumer Engagement on Social Media
Xiaodan Zhang, Qi Zhang, Fang Wan, Nan Zhang et al.
2026-09-17 · DOI: 10.1002/mar.70268When AI Remembers: Investigating the Dual Role of Long‐Term Memory in Chatbots
Maedeh Parvizian, Lucas Whittaker, Hassan Kalantari Daronkola, Jessica Pallant et al.
2026-09-11 · DOI: 10.1002/mar.70267Does Fit Always Fit? The Paradox of Brand–Cause Misfit and Authenticity
Christina Papadopoulou, Magnus Hultman, Pejvak Oghazi
2026-09-08 · DOI: 10.1002/mar.70265Issue Information
2026-10 · DOI: 10.1002/mar.70262When Connection Feels Empty: Rethinking Consumer Loneliness Through Dual Presence in Digital Marketing
Tianhao Yang, Hsin‐Hsuan Meg Lee, Charlotte Gaston‐Breton
2026-08-31 · DOI: 10.1002/mar.70257Beyond the Default: How Customizable Artificial Intelligence Agents Can Attenuate Stereotypical Preferences
Marius Claudy, Anshu Suri, Shengnan Ren, Madeleine Steeds et al.
2026-08-29 · DOI: 10.1002/mar.70260Digital Interaction Rituals and the Transformation of Loneliness
Michelle I. C. Yang, Ksenia Kirillova
2026-08-29 · DOI: 10.1002/mar.70263Hello, [Your Name]: Why Name‐Based Personalization Enhances Chatbot Effectiveness
Ji Min Lee, Vivian Pontes, Saira Raza Khan, Pham Van Hau et al.
2026-08-27 · DOI: 10.1002/mar.70251How Loneliness, Trust, and Age Shape Evaluations of Human Versus AI‐Based Advisory Services
Kevin P. Newman, Ainslie E. Schultz
2026-08-27 · DOI: 10.1002/mar.70259In Favor of Digital Detox: Developing the Attitude Toward Digital Detox Scale
Svenja Winkler, Lisa Eckmann, Torsten Bornemann, Jan R. Landwehr et al.
2026-08-27 · DOI: 10.1002/mar.70256How Personal Pronouns Shape Persuasion
Wenyan Yin, Jonah Berger, Yanliu Huang
2026-08-27 · DOI: 10.1002/mar.70258When Luxury Brands Meet Artificial Intelligence: How Brand Longevity Shapes Consumer Responses to AI‐Designed Products
Olga Nechaeva, Valentina Mazzoli
2026-08-18 · DOI: 10.1002/mar.70253A Confidant in Your Pocket: How Smartphone Portability Facilitates Emotional Disclosure to AI Chatbots
Bingcan Li, Yi Huang, Rukun Zhang
2026-08-18 · DOI: 10.1002/mar.70252The Physical, Emotional, and Autonomous Anthropomorphism of Service Chatbots
Yangjuan Hu, Fulya Acikgoz, Shubin Yu
2026-08-14 · DOI: 10.1002/mar.70255From Stranger to Someone: How Naming Creates Closeness and Buffers Chatbot Service Failure
Jinfeng Lu, Guowei Zhu, Yanan Hu, Jing Huang et al.
2026-08-11 · DOI: 10.1002/mar.70250Healer or Human? How Online Physician Reviews Guide Patient Choice
Shabnam Azimi, Sina Ansari, Ignacio Luri, Atefeh Yazdanparast et al.
2026-08-11 · DOI: 10.1002/mar.70248Reviews
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September 12, 2026 at 10:45 am
September 12, 2026