SCHOLARLY PUBLICATION

Fortune at the bottom of the pyramid, the: eradicating poverty through profits

C. K. Prahalad

📅 2006-01-27

📄 Abstract

pt. 1. Private sector and poverty : progress during 2004-2009 — pt. 2. The original text of the book — pt. 3. CEO reactions to the concept and the book — pt. 4. Case studies and CEO comments — pt. 5. Video clips.

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